Branding That Belongs

Visual and messaging brand foundations for a first-of-its-kind social app for neurodivergent adults.

The Challenge

The founders behind synchrony, Jamie Pastrano, Rebecca Matchett, and Brittany Moser, had big goals for their new company, but didn’t have the branding or marketing assets they needed to attract the attention of partners and community members.

The Solution

Moxie created foundational messaging to speak to each of synchrony’s audiences, highlighting each group’s needs and priorities, creating content for a website, social media platforms, and marketing collateral.

At the same time, Moxie worked closely with the founders to design a logo and visual branding to use on the website and across all of their marketing efforts.

The Results

Synchrony successfully launched their new website, social media platforms, and partnership marketing initiatives. Their waiting list is growing while the app is in development, with launch slated for the end of the year.