Denver Business Coach - Moxie Tonic Marketing

Boosting Users and Visibility to Strengthen Market Authority for Executive Business Coach

Services

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SEO

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Foundational Messaging

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Website Design

The Challenge

Denver Business Coach (DBC) needed some fuel added to their digital strategy. In 2022 the site brought in 52 leads. Not bad, but they knew they could do better.

That meant sunsetting their DIY SEO program and bringing on a team of experts. After all, DIY marketing while also running a business and serving clients is a tricky balance.

The Solution

Enter Moxie’s two-pronged approach to improve DBC’s search engine ranking—website optimizations and geo-targeted PPC.

Deploying a robust plan, Moxie optimized the site for speed, relevant keywords, geotags, and more. On the PPC side, Moxie conducted extensive keyword research and created creative ad copy and unique ad images to attract leads, track performance and optimize results.

The Results

One year in, website leads have more than doubled and the business is thriving.

In 2023, DBC had 172 leads, with 57 coming in organically and 115 coming from paid ads.

Even better, quality of leads are up, leading to a 32% close rate.

Denver Business Coach is poised for continued growth as it expands its reach in Denver and across the country.

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Increase in Monthly Traffic

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Increase in Traffic Value

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Increase in Number of Keywords

“Working with Moxie Tonic has been a transformative experience for our business. Before partnering with them, we struggled to keep up with the essential tasks required to build effective organic SEO. Organic lead generation often felt more like wishful thinking than a well-executed, strategic process. Our website was a patchwork of outdated pages, inconsistent messaging, and fragmented branding. When we hired Moxie Tonic to rebuild our website, the entire process was smooth and stress-free. They really took the time to understand our brand and what we wanted to achieve. The new website didn’t just look and sound better—it started bringing in more organic leads almost immediately.

Since then, they’ve also helped us modernize our logo, giving it a fresh look that we love. They’ve also created everything from print materials like flyers and brochures to great event banners. Whether it’s technical SEO work or creative design, we know we can count on them.

Having Moxie Tonic in our corner has been such a relief. They handle all the stuff we used to stress about, from technical to creative, and they do it so well. I can’t imagine not having them as our go-to marketing partner. Thanks for everything, Moxie Tonic!”

Steven Kohnke | Denver Business Coach

Traffic Insights

50% year-over-year increase in website users
46% rise in Google Maps interactions.
32% close rate from website leads

Additionally, improved citations and visibility showcase growing market authority.

Organic Keyword Insights

Increased high-value keywords by over 200 in 10 months
Moved keyword Denver Business Coach from 49th to 1st position
Client holds #1 position ranking in local 3-pack for high volume keywords like business coach and business coach near me
We have 56% more citations than other local competitors