Is twitter the best social network for your brand?

by /

Aug 17, 2018

With every social media network your business is on, you should be adding value to the network you're on.

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A photographer's guide to selling the problem you solve

by Natalie Gowen /

Jul 01, 2018

This awesome branding advice is a favorite of marketing experts.

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Stop advertising & get better customers

by /

Jun 27, 2018

Advertising is the MySpace of the social media era. Once upon a time it was relevant, it worked and it got you customers.

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3 reasons for blog for your business

by Challis Hackley /

May 14, 2018

Is it worth it? Seriously, is maintaining a blog worth the effort? Or is blogging so 10 years ago?

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3 social media tips for your business page

by Challis Hackley /

May 08, 2018

Social Media for business can be extremely difficult. It can be hard to grow audience, create great content, and increase engagement, all the things that you want from your handwork.

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Should your business be on linkedin?

by /

Mar 27, 2018

Social media is a must for modern business. We all know this. But do you have to be on each and every social media platform?

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3 ways that you can come up with blog post topics

by /

Mar 20, 2018

Social media, marketing, and content strategies are great ways to organically grow your business and attract your ideal client that will love your business...

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How to get better open rates

by Natalie Gowen /

Mar 14, 2017

The secret to email marketing is to get higher open rates. The trick is how burst through the 20% industry average.

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How to write an about page that grows your business

by Natalie Gowen /

Oct 13, 2016

Writing a good About Page is the hardest piece of website copy. Yet, it's one of the most read pages on your site and presents a tremendous opportunity to drive new business your way.

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4 ways movie trailers can inspire a better lead magnet

by Natalie Gowen /

Sep 25, 2016

Part One of a 4-Part Series on Working Websites: Building a Site that Grows Your Business. {Click Here to read the rest.}

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The secret to amazing freebies

by Natalie Gowen /

Aug 30, 2016

Today I'm blogging at Design Your Own Lovely Blog. Marianne is a rock star at helping DIY bloggers and business owners create beautiful websites.

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What is your candy crush? And how to put it in its place

by Natalie Gowen /

Jun 16, 2016

Part 2 of the Rock Your Message series. Originally sent to Moxie Tonic subscribers.

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The quickest, most authentic way to new clients

by Natalie Gowen /

Jun 16, 2016

Part 4 of the Rock Your Message series originally sent to Moxie Tonic subscribers.

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Rock your message: setting priorities and a {true} confession

by Natalie Gowen /

Jun 16, 2016

Part 1 of the Rock Your Message series originally sent as an email series to Moxie Tonic subscribers.

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How to explain yourself and stop being boring

by Natalie Gowen /

Jun 16, 2016

Part 3 of the Rock Your Message email series originally sent via email to Moxie Tonic subscribers.

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How to get noticed & read even in {ridiculously} crowded niches

by Natalie Gowen /

Mar 08, 2016

Sometimes I yearn for 2003. I could slip into some Crocs, watch the last season of Friends and dominate the creative entrepreneur blogosphere.

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How to capture attention on any topic {even if you don't teach people how to make money in their sleep}

by Natalie Gowen /

Feb 22, 2016

UPDATE: Hamilton's not nearly the enigma it was when this post was written...it won a few awards this fall. But this point still holds true.

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Don't let blizzards bury your business

by Natalie Gowen /

Nov 29, 2015

YOU CAN'T AVOID IT, BUT YOU CAN WORK WITH IT.

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A creative entrepreneur's fairytale: branding and the undiscovered beauty

by Natalie Gowen /

Nov 14, 2015

Once upon a time, creative entrepreneurs sneered at marketing as either too costly or too sleazy. We chose instead to grow our business through word of mouth and relied on chance to drop customers from the sky.

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Website couch to 5k: 3 steps to get your site growing your business

by Natalie Gowen /

Oct 26, 2015

Hello, branded and beautiful website! Hello gorgeous logo that sings your branding! Goodbye time and money spent on development and content.

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The #1 success factor for creative businesses

by Natalie Gowen /

Sep 21, 2015

The #1 things creative entrepreneurs can control is their productivity. Why do we stay busy instead of productive?

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Hard work results for creative business owners

by Natalie Gowen /

Sep 21, 2015

Creative entrepreneurs know the secret to getting the success you want isn't all that secret. Hard work and perseverance aren't as sexy sounding as the super-business-guru's advice. But so far, it's the only one that's worked for me.

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Creatives! Don't hide, just be you!

by Natalie Gowen /

Sep 21, 2015

When you're in a creative industry it's so easy to get discouraged. "I'm not as good as her," or "the market is already so saturated...what do I have to offer?" Yet that need to create burns inside you and needs a professional outlet.

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Photography branding win: it's about the little things

by Natalie Gowen /

Apr 22, 2015

Branding your photography business isn't just about having the best logo or the fanciest website. It's about paying attention to the little things that make your client's happier and their life easier.

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Customize a moxie tonic photography template

by Natalie Gowen /

Apr 20, 2015

Hello Rockstar! You found the right place. You've got an awesome photography marketing template from Moxie Tonic on Etsy...now you want to personalize it.

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Branding do's and don'ts: the rise of the mightie kiwi

by Natalie Gowen /

Mar 18, 2015

Good branding - it's all around you - in your iPhone packaging and your Amazon Prime account. Sadly, bad branding is much more available to study. Don't make these mistakes in your photography business.

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How to create marketing people want to hear

by Natalie Gowen /

Mar 16, 2015

Get ready. Here comes a corny joke.

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The right words to connect with your clients

by Natalie Gowen /

Mar 10, 2015

Does it matter what language you use to describe your business? Can verbiage impact actions? Can you control the type of clients that comes your way?

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Cross marketing off your list

by Natalie Gowen /

Feb 25, 2015

If you’re like most creative entrepreneurs it’s easy to procrastinate marketing your business. You know you should fill your website with engaging, fresh content.

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5 branding lessons your business can learn from food trucks

by Natalie Gowen /

Feb 23, 2015

Once upon a time if you wanted to open a restaurant you took on a lot of risk and 90-hour work weeks. But no more! Food trucks are taking over urban areas, branding themselves as a fun new way to try a variety of cuisines.

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5 lost branding opportunities because your business name is boring

by Natalie Gowen /

Jan 20, 2015

Naming your photography business is a personal decision. But if you choose to go with your personal name, you leave too many branding opportunities on the table.

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There's no such thing as a natural success

by /

Aug 26, 2014

Success is never gift wrapped and delivered to your doorstep. It has to be won. It is an uphill battle.

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10 simple make-over tips for a better blog

by /

Aug 22, 2014

Create a better blog, a more beautiful blog - even if you can't code or aren't a graphic designer. Your blog can look amazing with just a few simple customizations.

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It's not about the likes

by /

Apr 21, 2014

What are likes, anyway? A quick thumbs up. A millisecond of someone's time. Permission to tell them your story.

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