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Medical Coaching Firm Pivots to Moxie Tonic for Digital Medical Marketing During Pandemic Lockdowns

Medical Coaching Firm Pivots to Moxie Tonic for Digital Medical Marketing During Pandemic Lockdowns

by Katy Larson | Jul 26, 2022 | Case Study

Founded in 2012, chiropractor and entrepreneur Charles Webb had built his coaching firm for medical practitioners into a multi-million dollar business. Focused on teaching practitioners vital business skills and a new practice model, Charles relied almost exclusively...
How to Write a Careers Page that Attracts Top Candidates

How to Write a Careers Page that Attracts Top Candidates

by Natalie Gowen | Jul 15, 2022 | Hiring and Careers

If you’re a business owner, marketing director, or head of HR, you know that the number one thing your company could use is to attract more top talent to your team. It will protect you and set you up for success for whatever’s coming in the future. The best way to do...
Coaches’ Corner: Helping Your Clients Avoid Marketing Strikeouts

Coaches’ Corner: Helping Your Clients Avoid Marketing Strikeouts

by Natalie Gowen | Jul 7, 2022 | Uncategorized

I want to share three marketing tips to keep in the back of your mind while you’re working with your clients so that you can be on red alert for some of these common mistakes that companies often make in their marketing. You Can’t Hit a Home Run with these...
3 Pro Tips for Building a Website for the First Time

3 Pro Tips for Building a Website for the First Time

by Natalie Gowen | Jun 17, 2022 | Hiring and Careers

How to Build Your First Website — For the Right Price Building a website is today’s equivalent of hanging out your shingle. If you don’t have a website, do you even really have a business??? I regularly field questions from new business owners who are feeling tons of...
How to Improve your Hiring and Career Page—Marketing Pro Tips

How to Improve your Hiring and Career Page—Marketing Pro Tips

by Natalie Gowen | Jun 13, 2022 | Uncategorized

As a service-based business, you know that hiring and retaining top talent has never been harder. But what you might not know is that rather than look to HR to solve this problem, you can look to great marketing. After the “Great Resignation,” it’s...
Big Problems – Simple Marketing Fixes for Finding Employees

Big Problems – Simple Marketing Fixes for Finding Employees

by Natalie Gowen | Jun 3, 2022 | Uncategorized

If you run a service-based business, you are trading the time and expertise of your team for money. When the entire economy is undergoing a massive shift in the workforce, when the last of the Boomers are retiring early, or you’re hearing terms in the news like...
How to Speed Up the Buying Process with Better Marketing

How to Speed Up the Buying Process with Better Marketing

by Natalie Gowen | May 26, 2022 | Uncategorized

Do you feel the need for speed in your marketing? One of the things that I’m hearing from our clients in search of better marketing, is that buyers are entering the consideration phase and then staying there. They’re just kind of sitting on a decision to...
How Many Years Does a Website Last Before Needing a Redesign?

How Many Years Does a Website Last Before Needing a Redesign?

by Natalie Gowen | Oct 26, 2020 | Uncategorized

How do you know if your website needs a tweak, an update, or a total redesign? Our 1-3-5 rule can help you sort through this issue! Every Year (1) You should review your content to ensure your business offerings are updated and accurate. For example: Are your business...
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