by Natalie Gowen | Sep 30, 2022 | Advertising, B2B Marketing, Content Marketing, Digital Marketing, Marketing Strategy, Messaging, Sales Funnel Strategy
It’s a misnomer to think that the only reason to hire a marketing agency is because you don’t have an in-house marketing team, when really, savvy executives and marketing directors hire marketing agencies all the time. Does Your In-house Marketing Team...
by Natalie Gowen | Aug 26, 2022 | Advertising, B2B Marketing, Client Success Stories, Content Marketing, Digital Marketing, Marketing Strategy, Messaging, Sales Funnel Strategy
Most companies know they need to share customer success stories. It’s one of the key elements of building a StoryBrand message. Just because YOU say you’re great, doesn’t make it so. But when your CLIENT says it we’re entering into a whole new...
by Natalie Gowen | Jul 15, 2022 | Hiring and Careers
If you’re a business owner, marketing director, or head of HR, you know that the number one thing your company could use is to attract more top talent to your team. It will protect you and set you up for success for whatever’s coming in the future. The best way to do...
by Natalie Gowen | Jul 7, 2022 | Uncategorized
I want to share three marketing tips to keep in the back of your mind while you’re working with your clients so that you can be on red alert for some of these common mistakes that companies often make in their marketing. You Can’t Hit a Home Run with these...
by Natalie Gowen | Jun 17, 2022 | Hiring and Careers
How to Build Your First Website — For the Right Price Building a website is today’s equivalent of hanging out your shingle. If you don’t have a website, do you even really have a business??? I regularly field questions from new business owners who are feeling tons of...
